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    Guest blog by George Clarke

    "A revolutionary new tool" - George Clarke on the House by Urban Splash configurator

    02 July 2020
    A 3 minute read by George Clarke

    I’m hugely passionate about changing the way we build our homes here in the UK.

    Mediocrity has been the norm for far too long; there’s far too much complacency within the housing sector that’s led to terribly designed dwellings which just aren’t built for the long term.

    What we’ve got here is a revolutionary new tool which paves the way for consumer involvement. The customers actually living in these homes are making the design decisions - that inherently makes them more liveable as from the outset they’re created for homeowners needs.

    Now more than ever we need to put design into customer hands; we’ve demanded a lot from our homes in recent months - they’ve become sanctuaries, workspaces and social hubs and we’ve spent more time in them than ever before; I reckon that’s got a lot of people thinking about the kind of space they want to live in - I imagine the House by Urban Splash configurator’s arrived just at the right time for a lot of buyers.

    The configurator lets homeowners configure their dream home

    The tech is a cracking experience too; for customers, it's a super simple to use, slick and allows them to design their dream house, then start to adjust the parameters based on costs and deliverable realities. Behind the scenes though, it’s a sophisticated digital platform which uses gaming technology (and as such as pretty addictive once you get going). It’s also in sync with the production process for these homes which, once a design is saved and reserved, are then created in a factory using modern methods of construction.

    The House by Urban Splash configurator

    It’s going to completely change the way we buy our homes - something I’ve long been passionate about. I hope lots of people hop on board.

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